In a few short weeks, my blog will be 1 year old. On a day – to – day basis, I try to give advice and/or share what I’ve learned. I think I can some it up in one sentence:
Market unto others as you’d have marketed to yourself.
In other words, if you don’t like someone calling you at dinner time, then don’t call potential customers at dinner time. If you enjoy reading useful content about a company before you purchase from them, then create useful content for your potential customers so they can enjoy that experience as well.
I don’t know, maybe I’m oversimplifying it.
I’d love to hear your thoughts.
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