Continue the LinkedIn dialogue

March 24, 2010

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As some of you know, I’ve been fairly active on LinkedIn.  It’s a great resource for meeting new people, learning about your filed, and building strong connections.
However, I’ve started to notice a trend.  Many people will invite me to connect with them.  For the record, [...]

A Website Traffic Secret

March 20, 2010

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The amount of traffic my blog receives has much more to do with my efforts on other sites than it does on my own.

How Entrepreneurs can optimize their headline for Twitter Search

March 16, 2010

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Brian Clark and the Copyblogger team have shown us how to write headlines that attract readers to your blog.  Starting the headline with “How to” or “5 Steps” are good ways to get your audiences’ attention in search and in places like Alltop.
However, there is [...]

Are you measuring the wrong stats?

March 11, 2010

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The other night I was watching a documentary on the Vietnam War.  Here’s what I found interesting.  American commanders determined the success of a battle on whether or not the kill ration was in their favor.  In other words, if they suffered more fatalities than [...]

The 3 Worst Website Marketing Mistakes a Business Owner can Make

March 9, 2010

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After working with several small businesses over the years, I’ve found that there are three catastrophic mistakes that are seriously cutting into revenue.

Creating boring content
Exciting content isn’t necessarily content that is going to win an Emmy or an Oscar.  Exciting content is content that can [...]

I’m so sorry…

March 8, 2010

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To all the people that I accidentally spammed.  I meant to send you a reminder for tomorrow’s webinar at 3PM New York time.  Instead, I accidentally added you to a separate list.  I was trying to get “cute” with the technology.
I sent each of you [...]