5 Steps To Make A Tech Business Website 2010 Compliant

January 26, 2010

Focus on your customer
Too many websites speak only about products and services.  For the most part, consumers don’t really care about products and services.  Consumers are interested in how products and services will benefit their lives.
Suppose your business builds Customer Relationship Management (CRM) software.  Instead of creating a website that focuses on and database size, [...]

6 Marketing Tips for Small Technology Businesses

January 20, 2010

Below are six marketing tips from my new ebook:
Measure everything.
Wasteful marketing can be a real drain on a businesses’ budget.  Before you start any type of marketing, set up a system in which you can measure the success, or failure, of each marketing strategy and tactic.
Have a good lead generation system
Never in [...]

6 Common Marketing Mistakes that are Killing Your Technology Business… And What You Can Do About It

January 12, 2010

Learn how you can transform your technology business into a marketing machine by avoiding these six common marketing mistakes. This ebook offers tips and strategies that you can implement immediately to increase your revenue and your profits, including:

A practical marketing plan that you can use today
15 ways you can market your business… and tips [...]

How I plan to grow from a consultant to a firm

January 11, 2010

I’ve said this a few times in the past, but my goal is to go from a one person marketing consultant to a marketing firm.  Over the holiday season, I began taking the steps to build the marketing firm.
My first step was to partner with my friend Usman Sheikh, who is a serial entrepreneur and [...]

My New Year’s Resolution: In Corporate Speak

December 22, 2009

I’m going to do my best to cover all of the bases by thinking outside of the box while toeing the company line.  I want to get my ducks in a row and increase my bandwidth without cutting corners.  This will solidify my barriers to entry as I build better mousetraps without reinventing the wheel.
I [...]

2010 Marketing Predictions

December 18, 2009

I got the memo kind of late that I was supposed to do a “predictions post” for next year.  With that being said, I’ll steer you toward some great posts from blogs that I read:
If you are looking for SEO and SEM predictions, go here and here
If you are looking for PR predictions, go here
If [...]

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