I went offline

August 10, 2009

I went offline for a couple of weeks for a few reasons. Most notably, my laptop is having some issues and will be out of commission for a few more weeks – damn you HP! But I did use that time to see how much more productive I could be if I restricted [...]

How do you know if your marketing is broken?

July 27, 2009

The other day, I spoke to business owner who said that “advertising was killing his business.”  He proceeded to tell me that he spends $4,000.00 a month in advertising.  The problem with his advertising was he had no idea if it was working or not.  He admitted that the majority of his business was referral [...]

Email Blasts

July 21, 2009

Here is a copy of two different emails I received promoting two different teleseminars.
Here is the first:
“Hi,
I’d like to invite you to a special Webcast for small business owners looking for an simple, easy to use and affordable advertising tool. Company and Company will be offering a customizable advertising mechanism which will allow owners to [...]

Microsoft vs. Apple Ads

July 20, 2009

For the most part, we’ve all seen the Microsoft and Apple Ads.  If you need a quick refresher, take a look at the videos:

Apple led the attack by criticizing the quality of the PC and Microsoft’s software.  Microsoft’s reply was to attack Apple’s prices.
Personally, I think that’s an awful strategy.  It almost seems to me [...]

New look

July 16, 2009

I know many of you read my blog in google reader, or email, or in some type of feed and don’t visit the site often, if at all.  I’ve redone it with the help of some friends and am wondering what you think.  Please feel free to comment, or email me with your opinions and [...]

Does your website make this mistake?

July 15, 2009

I find that browsing websites is a great way to find good and bad marketing strategies.  One of the biggest mistakes that I’ve found many website designers make is not clearly stating who their target market is and what they could do for them.
I can’t tell you how many times I would visit a site [...]

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