Focus on your customer Too many websites speak only about products and services. For the most part, consumers don’t really care about products and services. Consumers are interested in how products and services will benefit their lives. Suppose your business builds Customer Relationship Management (CRM) software. Instead of creating a website that focuses on and database size, [...]
Below are six marketing tips from my new ebook: Measure everything. Wasteful marketing can be a real drain on a businesses’ budget. Before you start any type of marketing, set up a system in which you can measure the success, or failure, of each marketing strategy and tactic. Have a good lead generation system Never in [...]
Learn how you can transform your technology business into a marketing machine by avoiding these six common marketing mistakes. This ebook offers tips and strategies that you can implement immediately to increase your revenue and your profits, including: A practical marketing plan that you can use today 15 ways you can market your business… and tips [...]
I’ve said this a few times in the past, but my goal is to go from a one person marketing consultant to a marketing firm. Over the holiday season, I began taking the steps to build the marketing firm. My first step was to partner with my friend Usman Sheikh, who is a serial entrepreneur and [...]
