Neil Patel is the founder of Crazyegg and Kissmetrics, marketing analytics firms that helps small businesses increase customer conversions. His blog Quicksprout is a startups handbook. If you want to know how to recover from losing millions of dollars – Neil talks about it. If you want to know how to market your business – [...]
Build Solid Relationships When I found out that PR Expert Elena Verlee built a sock distribution company (yes, her million dollar company distributed socks…) with only PR, I became intrigued and bought her book: “PR for Newbies”. One of the first steps in the book is to build solid contacts (read relationships) with those in the media [...]
The other night I was watching a documentary on the Vietnam War. Here’s what I found interesting. American commanders determined the success of a battle on whether or not the kill ration was in their favor. In other words, if they suffered more fatalities than we did, then the battle was successful. On the other [...]
Yesterday, I launched a Fanpage on Facebook to talk about marketing and share tips, tricks, advice, etc on how to grow business. You can connect here. We’d be happy to have you join. To promote it, I tried a few things to see what would work, and what wouldn’t. I didn’t stick with anything for [...]
There are two ways to go about it. The first way is to take the conversation into a more private setting. You might want Direct Message (DM) the person you are speaking to. Then build up to an email or a phone call. So, for instance, a Twitter conversation might sound something like this: [...]
It seems everyone, including me, is blogging about how to increase sales using Twitter, Facebook, and other social media tools. Unfortunately, the big question with businesses is: How do I reach more qualified customers? So I figured I’d give a few extremely easy ways to do so. Do you want fries with that? Maybe this isn’t [...]
