Yesterday, I launched a Fanpage on Facebook to talk about marketing and share tips, tricks, advice, etc on how to grow business. You can connect here. We’d be happy to have you join. To promote it, I tried a few things to see what would work, and what wouldn’t. I didn’t stick with anything for [...]
There are two ways to go about it. The first way is to take the conversation into a more private setting. You might want Direct Message (DM) the person you are speaking to. Then build up to an email or a phone call. So, for instance, a Twitter conversation might sound something like this: [...]
Lately, you’ve heard a lot of talk about how writing a press release for the press is so 20th century. David Meerman Scott has been preaching this for a few years now. The question then becomes: how do I write and distribute a news release for the 21st century? Enter Janet Meiners Thaeler’s new book: I need [...]
First, I want to give thanks to my friend Fabi for helping me put this site together – actually, I aske d her to help me, but she wound up doing the whole thing for me. She is amazing. I see this happen all the time. I belong to a few social networks that…
Brian Clark and the Copyblogger team have shown us how to write headlines that attract readers to your blog. Starting the headline with “How to” or “5 Steps” are good ways to get your audiences’ attention in search and in places like Alltop. However, there…
If it were me, I’d send the world to my Twitter account, my Facebook Fan Page or a Website where I would have a contest to gather email addresses. How cool would it have been to get a Doritos promotion in your inbox once a month? *Disclaimer: I love Doritos.…
The other day, thought leader David Meerman Scott wrote a blog post on Brand Journalism. To David, Brand Journalism is: David’s use of the term Brand Journalism is an interesting one. He doesn’t say “Corporate Marketing” or “Marketing Communications”. Why?…
Personally, I think it depends. I know you are thinking “Great, Greg, thanks for the brilliant answer.” So just bear with me for a second. I think if you are looking to make money squarely on the “App Bubble”, you’ve probably missed the boat. The iPhone has…
